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Moody Business: How Relationship Dynamics Impact Your Entrepreneurial Journey

Today, I want to talk directly fo my fellow Marriagepreneurs! Last week, I was asking myself “what do I wish another married man or woman had told me when I started this business?’” So we're going to talk about the intricate connection between our personal relationships and the success of our businesses. You should not be surprised that the mood and character of your relationship can significantly influence your entrepreneurial journey. So, buckle up, Buttercup and let's explore how our dynamics as a couple manifest in our business and why it's crucial to address them for optimal growth.





The Culture Connection:


Just like every relationship has its unique culture, businesses also develop their own distinct vibe and atmosphere. The mood between spouses can seep into the workplace and shape the overall work environment. If you and your partner maintain a positive, supportive dynamic, it's likely to foster a healthy and harmonious company culture. On the other hand, if tension, arguments, and disagreements prevail, it can create a toxic atmosphere that inhibits productivity and stifles creativity. When Jesse and I are mad at each other on the truck or in the restaurant, our employees have told us they can feel the choke in the air. That’s not good!



“It's not just you that needs that business to work. We all need to get paid!” - Yokima Cureton Perez


Married couples everywhere are counting on you to make it. Be our inspiration! And while we are at it, let's set an environment to keep it classy and make it a place where people want to come to work. A company's culture has a huge impact on how things work and can make a real difference when it comes to attracting and keeping employees. When a company has a strong and positive culture, it creates an environment where employees feel valued and motivated. It's all about creating a sense of purpose and belonging, which is exactly what top talent looks for. A great culture also encourages open communication, collaboration, and innovation, which leads to higher productivity and efficiency. When employees feel supported and appreciated, they're more likely to stick around, which means less turnover and more valuable knowledge staying within the company. Ultimately, a company's culture is like the engine that drives its success by shaping how things are done and keeping employees happy and engaged. Employees are entrusted to you.


Keep it Positive

In any relationship, power struggles can arise, and the world of entrepreneurship is no exception. If conflicts over decision-making authority, leadership roles, or conflicting visions permeate your relationship, they will inevitably spill over into your business. We’re going to talk about some of these over time but when valuable time and energy are wasted on arguments and disputes, it leaves little room for focusing on vital aspects like marketing, operations, and finance. This diversion can hinder your business's growth potential and rob it of its optimum success.


The Danger of A Toxic Culture: Exploitation and Theft


Exploitation and theft may sound like strong words, but they will ultimately result from any toxic business culture. When couples fail to establish and demonstrate clear boundaries and communication channels, there's a risk of taking advantage of each other's roles and responsibilities. Resentment can grow, leading to one partner feeling undervalued or overworked. Moreover, a lack of trust can give rise to suspicions of mismanagement or even embezzlement, which can be catastrophic for any venture.


Self-Sabotage: The Ultimate Culprit


Self-sabotage, that elusive and destructive force within us, can stealthily infiltrate both our personal lives and our entrepreneurial endeavors. When couples constantly engage in arguments, fighting, or negativity, they inadvertently create a self-defeating pattern that sabotages their own success. Instead of channeling their energy into propelling their business forward, they become entangled in a cycle of self-destruction, hindering their potential for growth and achievement.









Keep it Grown, FRFR


As marriagepreneurs, it's vital to recognize and address the influence of our relationship dynamics on our businesses. The culture we cultivate—the presence or absence of exploitation and theft, the power struggles we engage in, and the self-sabotaging patterns we fall into—all play a significant role in determining the success or failure of our ventures.


By nurturing a healthy and supportive relationship, we can create an environment where our businesses thrive. This involves open and honest communication, setting clear boundaries, and working together as a team. When we invest our energy in maintaining a strong partnership, we free up valuable resources to focus on the essential aspects of our business.


Remember, your relationship and your business are interconnected. By fostering a positive and harmonious dynamic with your spouse, you can unleash the full potential of your entrepreneurial journey and achieve the success you both desire. Because this season, all we do is WIN!


Yoki + Jesse, love you!


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